Invented people only
Generate a new presenter instead of copying a creator, celebrity or customer, and never present a generated person as a real testimonial.
Selfie frame → talking presenter, in Claude
How do I make a UGC video ad with a talking presenter in Claude?
A creator-style ad with lip-synced speech, made in one chat.
With the Creative Claw plugin from Claude’s plugin directory, Claude can make a UGC-style ad with a talking presenter. It generates a selfie frame of a fictional presenter holding your product, then Gemini Omni Flash animates that frame for up to 10 seconds, speaking your exact lines with lip sync and handheld motion. Our HALCYO example took one video generation and cost 264 credits ($2.64).
Listed in Claude’s plugin directory: add the plugin, connect on its Connectors tab and sign in. 100 free credits, no card.
By Itay Dressler, founder of Creative Claw · LinkedIn · Updated
Key takeaways
- Claude writes the creator script; Creative Claw makes the presenter and the talking video. Your Claude plan doesn’t pay for video.
- One Gemini Omni Flash generation gives up to 10 seconds of lip-synced speech with room sound: enough for a hook, one benefit and a close.
- Invent the presenter. Don’t copy a real creator, and label AI people where the ad platform asks for it.
- Always read the transcript. In our run the model repeated two words, which a 0.6-second cut fixed for free.
- The plugin includes a UGC ad skill, so Claude follows the same frame, speech and captions sequence every time.
Bring
A product photo and 20–25 words in a creator’s voice
Create
A vertical, lip-synced UGC-style ad with captions
Finished example
A talking-presenter ad from one selfie frame.
The presenter is a fictional person generated for this test, holding HALCYO, a sparkling drink we invented. Gemini Omni Flash turned one selfie frame into a 10-second clip with lip-synced speech and room sound. The transcript showed one repeated phrase, which we cut in 0.6 seconds instead of paying for another take. This run was made in ChatGPT; the Claude plugin uses the same tools and prices.
Voiceover script
“Okay, I'm obsessed with this. Halcyo sparkling yuzu. Zero sugar, and it tastes like actual citrus. My new afternoon thing.”
| Step | Tool | Credits |
|---|---|---|
| Product reference packshot | Nano Banana 2 | 16 |
| Presenter selfie frame from that packshot | Nano Banana 2 | 16 |
| 10-second talking clip with native speech, 1080p | Gemini Omni Flash | 230 |
| Transcript to check the words and time the captions | ElevenLabs Scribe | 2 |
| Total for the finished example | 264 ($2.64) | |
Credits charged for this single run on September 27, 2026. The model said “and sugar” twice; a 0.6-second jump cut removed it.
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Product photo -
The approved presenter frame
The workflow
How do I make a UGC ad with a talking presenter in Claude?
-
Add Creative Claw and attach the product
Add the plugin from Claude’s directory, connect it on the Connectors tab and sign in. Then attach a clean photo of your product.
-
Write 20–25 words in a creator’s voice
A hook, one real benefit and a casual close is about 10 seconds of speech. Tell Claude how the brand name is pronounced.
-
Approve the presenter frame
Claude generates a 9:16 selfie-style frame of a fictional presenter holding the product, label toward the camera. Approve the face and the setting before any video renders.
-
Animate with speech, then caption
Gemini Omni Flash speaks the quoted lines with lip sync. Claude transcribes the clip, trims any slip and adds captions with the brand spelled your way.
Pricing
How much does it cost?
Creative Claw is pay as you go: $10 buys 1,000 credits, new accounts get 100 free credits, and there is no subscription. Typical costs for this workflow:
| What you generate | Credits | Cost |
|---|---|---|
| Presenter selfie frame, Nano Banana 2.1 (1K) | 16 | $0.16 |
| 5-second talking clip, Gemini Omni Flash (720p) | 75 | $0.75 |
| 10-second talking clip, Gemini Omni Flash (1080p) | 230 | $2.30 |
| Transcript to check words and time captions, ElevenLabs Scribe | 2 | $0.02 |
| Finished HALCYO UGC ad (example above) | 264 | $2.64 |
Prices charged or quoted by Creative Claw on October 15, 2026. See all model prices, and ask for an estimate in Claude before you generate.
Alternatives
How does Creative Claw compare with other Claude video tools?
The tools below are the ones AI assistants most often recommend for this job. We checked each vendor’s own pages on October 15, 2026. “None found” means we could not find an official app in the Claude directory or on the vendor’s site. Creative Claw publishes this page.
| Tool | How it connects to Claude | Talking presenter | Cheapest paid plan |
|---|---|---|---|
| Creative Claw | Plugin in Claude’s directory | Generated presenter with lip-synced speech; your own avatar and voice | No plan: $10 = 1,000 credits, 100 free |
| HeyGen | Custom connector (official MCP), every HeyGen plan | Stock, photo and digital-twin avatars | Free (3 videos/mo); Creator $29/mo ($24 billed yearly) |
| Synthesia | Custom connector (official MCP), not in Claude’s directory yet | AI avatars | Starter $29/mo ($18 billed yearly) |
| Creatify | Official MCP that lists Claude | AI avatars for product ads | Standard $15/mo ($12 billed yearly) |
| Arcads | Custom connector (official MCP), active subscription | AI UGC actors | No public pricing |
| MakeUGC | Custom connector (official MCP) with an API key | AI UGC creators | Starter $59/mo ($29 billed yearly) |
| Kling AI | Custom connector (official MCP) | Not over MCP: Avatar isn’t one of its MCP tools | Standard $8.80/mo |
Sources: HeyGen MCP in Claude · HeyGen pricing · Synthesia MCP · Synthesia pricing · Creatify MCP · Creatify pricing · Arcads MCP · MakeUGC MCP · MakeUGC pricing · Kling MCP guide. Prices are in USD before tax and change often.
Before you render
What should I check before rendering?
Check every spoken word
Generated speech can drop, repeat or swap a word. Read the transcript against your script before you publish.
Spell the brand for captions
Transcription can misspell invented names. Give Claude the exact spelling to use in the captions.
Check current pricing, read short answers in the help center, inspect the tool reference, or browse published media examples. Examples illustrate creative approaches; they are not proof that this exact starter prompt was run.
Practical answers
Frequently asked questions
Can Claude make a UGC ad with a talking person?
Yes, with Creative Claw added. Claude generates a fictional presenter holding your product, then Gemini Omni Flash animates that frame speaking your script with lip sync. Claude has no video generation model of its own, so the plugin does the rendering.
Which Claude plugin is best for UGC-style ads?
Creative Claw if you want the presenter, the product shot and the captions made from one product photo, on pay-as-you-go credits from Claude’s plugin directory. HeyGen is the avatar specialist and works in Claude as a custom connector on every HeyGen plan. Arcads, MakeUGC and Creatify also run official MCP servers, each billed through its own plan.
How long can one talking clip be?
Up to 10 seconds per Gemini Omni Flash generation. For a longer ad, Claude generates several clips of the same presenter and joins them.
Does the presenter say my exact words?
Usually. Quote the lines in the prompt and Gemini Omni Flash speaks them with matching lip movement. It can still repeat or change a word, so Claude transcribes the clip for you to check.
How much does a UGC ad cost in Claude?
Our 9-second HALCYO ad cost 264 credits ($2.64): two images at 16 credits each, one 10-second 1080p clip at 230 and a 2-credit transcript. A 5-second draft clip at 720p costs 75 credits.
Can the presenter use my face or my voice?
Yes, with your consent. Build an avatar from your own photos, or clone your voice from a short recording with Cartesia or ElevenLabs, and Claude can reuse both in later ads.
Can the presenter open or use the product?
Yes. Describe the action in the video prompt; in our example she opens the can and takes a sip. Simple one-handed actions stay cleaner than complicated handling.
Do I have to label an AI presenter?
Check the ad platform’s rules and local law; many require a label for realistic AI people. Never present a fictional presenter as a real customer.
Start creating
Install Creative Claw in Claude.
Connect once, get 100 free credits with no card required, and use the starter prompt above for your first project.
